This story appearing recently on news.com.au tells of how a study by financial services firm Grant Thornton found that 22 per cent of Australian businesses are in the ‘Super Growth’ category.
Wow! TWENTY-TWO per cent! That’s a lot of fast-growing businesses!
So what does this mean for you and me?
- If you’re in a B2C/retail business:
The people who work at these fast-growth companies (as well the new employees taking on), are confident and flush with cash. If you can find them and sell to them, that’s good for you! - If you’re in a B2B/wholesale business:
Some of these fast-growth companies (and their entire supply chain, of course) need products and services like yours. That’s good for you! - If you’re in a non-profit organisation:
There may be partnering opportunities with many of these fast-growth companies . That’s good for you!
What are you doing to become a ‘super growth’ organisation?Is it time to take advantage of good economic conditions and ramp up your marketing & communications programmes?
That’s going to be our strategy. And if it’s going to be yours, we’d love to help you with that if we can 🙂